3 strategies for effectively talking about climate change
1,292,312 views|
John Marshall |
Countdown
• March 2021
Which sounds more urgent: "global warming" or "pollution blanket overheating planet"? In this actionable talk, communications strategist John Marshall explains why we need to rethink how we talk about climate change -- and offers small but mighty language adjustments to get people to more intuitively understand and care about this existential threat.